Data mining = data warehouse + pattern recognition.
(Pattern recognition is a research direction in electrical engineering).
Besides the hard skill, it also requires good presentation skill to justify a project’s value and to “show off” what is mined, like a financial analyst’s job. 忽悠的功夫.
It is a creative job, but, just like data warehousing, it is not a must to a business. (Therefore a job security concern).
I broader sense, risk management in banking industry belongs to data mining.
Hope other experts will provide more complete answer.