態度問題

來源: davo 2010-08-03 03:20:00 [] [舊帖] [給我悄悄話] 本文已被閱讀: 次 (1893 bytes)
回答: 你的意思是他們觀點是錯的?davo2010-08-02 23:41:20
我還隻看了日本和香港部分,對作者的態度還沒太多發言權。

日本部分我沒感覺到任何問題。
香港嗎,情婦二字用得太多,從頭到尾。不知道後麵寫其他國家會如何。

從兩個作者長期生活工作在香港的背景介紹來看,應該不止是讀八卦雜誌那麽簡單,這種背景不至於貶低非歐美消費者。至少就我讀到的部分,還沒看到有對歐美消費者的讚揚之詞。

Radha Chadha
Managing Director, Chadha Strategy Consulting, Hong Kong

Radha Chadha is one of Asia’s leading marketing and consumer insights experts. After working with leading advertising agencies JWT, Ogilvy & Mather, Grey Worldwide, and Bates Asia, Radha establish her own brand consultancy in 2000 in Hong Kong. She has held senior strategic positions, and led the thinking on brands such as HSBC, American Express, British Airways, Glaxo SmithKline, and Mandarin Oriental. Radha is a faculty member of the prestigious Tsinghua Ogilvy Branding States Program, a collaborative effort between Beijing’s Tsinghua University and Ogilvy & Mather. She has an MBA from the Indian Institute of Management, Ahmedabad, with a specialization in Marketing, and a BA in Math from St. Stephen’s College, New Delhi.

Paul Hu*****and
Managing Director, Hu*****and Retail Consulting, Hong Kong

Paul Hu*****and is one of Asia’s leading retail centre planning and development consultants. He arrived in Hong Kong in 1988 and began his career as marketing manager for Pacific Place often referred to as the region’s most successful retail centre. Paul and his company work with clients in Hong Kong, Singapore, Taiwan, China, Korea, India, the Philippines, and Thailand, and publish an annual report on the growth of luxury brands in China. Paul is an Asian faculty member of the International Council of Shopping Centres and a member of the Washington-based Urban Land Institute. He lives in Hong Kong with his wife and a large walk-in closet.

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