是產生價值；4P和3W

Marketing 是

Connecting customer needs with company solutions while creating value on both sides。

這個價值，可能是客戶的趕腳，可以是虛無的。

?

簡單總結是玩

4P

Product+Price+?Place+Promotion

?

一般是長遠戰略

產生Perception

Reality in the customer’s mind

3W

?What You Promise + What You Deliver + What Others Say