Jcrew 通過香港的連卡佛進入亞洲市場

前幾天，發現貝兒的馬褲太短，馬靴也又小又破，於是帶貝兒去尖沙咀買新靴子褲子。買完東西，時間還早，順道進連卡佛裏看看。進去三分鍾，貝兒發現有J.crew賣。問，'媽，連卡佛也賣J.crew了？' 沉默了一會兒，她有有些猶猶豫豫地說，' 怎麽覺得不如以前那麽美了。' 俺說，'是啊，連卡佛現在更down to the earth。'
現在經濟不好，太貴的東西賣得少，租金又漲到天價，連卡佛也不得不放低姿態，更靠近大眾。最近一段時間，收到連卡佛好些email，小冊子，大力介紹Jcrew。而且，有邀請顧客們去參加專門的推介會。這事還上了CNBC。

下麵是他家網站上的Jcrew president的話。

“There is a feeling at Lane Crawford that the team behind it loves clothes,” says Jenna Lyons, President & Creative Director of J.Crew. “When Sarah Rutson came to our show (in a striped J.Crew sweater!) we were beyond excited. Being able to present our own collection to the Asian market with an elevated point-of-view was an unbelievable opportunity.”

所有跟帖： 

• 飛來美國shopping吧， 大把選擇。還便宜。 -chinesebuns- ♀ (0 bytes) () 10/15/2012 postreply 09:46:06