https://financesonline.com/tiktok-statistics/#:~:text=Other%20Demographics,Pew%20Research%20Center%2C%202021).
Other Demographics
- In the US, Hispanic Americans have the highest share of TikTok users at 31%, followed by African Americans (30%) and Caucasians (18%) (Pew Research Center, 2021).
- Adult TikTok usage is highest with those earning $30,000-$49,000 annually at 29%, followed by less than $30,000 (22%), $50,000-$74,999 (20%), and $75,000 and above (20%) (Pew Research Center, 2021).
- In terms of educational attainment, those who received some college education own the highest portion of adult TikTok users at 24%. Next are high school graduates and those without a high school diploma (21%) and college graduates (19%) (Pew Research Center, 2021).
- As for the area of residence, people living in urban areas have the highest share of TikTok users at 24%, followed by suburban (20%) and rural (18%) (Pew Research Center, 2021).
