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[原創] Garage Sale 雜談 (圖)

(2006-06-12 04:41:43) 下一個



Garage Sale 和國內的舊貨市場或者國外的跳蚤市場和 Sunday Market 相比有很多類似的地方。但是它更具靈活性和隨意性,不太受時間、地點、場合,以及法律規範的約束。對於賣方而言,家裏有很多實際利用率不高甚至空置不用的日用品棄之浪費,送人可惜,唯有通過 Garage Sale 才能起到清理庫存,資金回籠的結果;而對於買方而言,能夠用最少的成本購買到物美價廉的實用百貨應該是心滿意足的。正是 Garage Sale 這種商品調劑,互通有無,互惠互利的特點才使得 Garage Sale 在澳洲深受大家的歡迎。針對 Garage Sale 中的賣方而言,下麵的幾條原則可能是 Garage Sale 取得最大成功的必要保證:一,商品種類原則上應該是種類越多越好,可以給購物者特別是遠道而來的客人更多選擇的餘地。對於一家人來說最好不要少於50種/件。如果是兩家人一起 Garage Sale 而數量能達到100件/種以上的話那就最好了。當然參與的家庭和人數也是越多越好。關於 Garage Sale 的物品完全可以包括所有的家庭用品,基本上分成下麵幾個大類:1,服裝鞋帽2,兒童玩具3,書籍雜誌4,廚房用具5,花園工具6,家具電器7,體育用品8,收藏愛好9,影音製品10,食品水果(自製的或者是自己家後院經濟作物上的水果)二,價格定位1,原則上應該是原價的四分之一到三分之一這個區間內浮動。2,如果是麥當勞兒童套餐內附送的玩具基本上是 50 cents 。三,廣告宣傳1,傳統策略 - 海報張貼,報紙廣告2,電子媒體 - 網絡網站:http://www.garagesales.com.au;http://www.garagesalesaustralia.com.au3,友情幫助 - 親戚朋友,同學同事,鄰居街坊四,輔助準備1,桌子椅子2,地毯容器3,紙筆計算器4,找零硬幣及小額紙幣5,塑料袋和包裝紙6,或許準備些免費的茶水點心招待顧客對於 Garage Sale 的銷售有很大的好處。五,銷售策略1,良好、平和的銷售心態和心理定價2,針對顧客心理的適度討價和還價3,事先的商品清潔、整理工作以及銷售當中的對於商品質量和用途的宣傳關於其他因素的考量,特別是 Garage Sale 銷售過程中的安全因素,可以參考下麵的資訊:http://www.garagesales.com.au/support/tips.phphttp://www.geraldtonguardian.com.au/garage_sales.htmhttp://www.egarage.com.au/garage_sale_tips.php?PHPSESSID=43ed4e32560b7e9a5cf51be72e973231Buyer and Seller TipsBUYER TIPSGoing garage sale shopping can be an exciting experience. Going from sale to sale looking for that perfect find to tell all your friends about can make for really enjoyable weekends. Listed below are a few buyers tips that we have put together for you to consider the next time you go garage sale shopping. Please e-mail your tips if you have any that you would like to share with us. When buying electrical items ask for the seller to test them for you to avoid disappointment when you get home.Get up early and go out so you can find the best items. Bring lots of small notes and change. Sellers will not accept cheques and they will not have means to accept credit cards or have eftpos facilities. Inspect items for broken pieces, chips, or other damages before buying Don't be too shy to negotiate. Most sellers will be willing to let you haggle with their prices. If there are items that you are looking for, don't forget to mention it; the seller may just have the item you are looking for and might be willing to bring it out for you. Be polite and don't push, shove, or block tables. You may have found a great bargain, but do try to control yourself. If you miss the opening days don't worry. By going on the last day of the sale you might get a chance to get some really great deals as the seller is trying to unload in the final hours of their sale. Wear comfortable shoes. Try not to wear sandals since you will probably be doing a lot of walking. Bring a cardboard box to put your new belonging in to keep from having them roll around in your car. It may be exciting, but try not be the 'early bird' that most sellers despise. If you do not like the smell of cigarette smoke, smell your items before you buy them. The seller may have a smoking habit and the smell may stick to your items. (especially clothes) Remove price tag stickers as soon as possible. The longer they remain on an item the harder they will be to get off.SELLER TIPSThinking about having a garage sale? Listed below are sellers tips that we have collected for you. Whether this is your first time to have a sale, or if you're experienced with sales, we are sure you'll find these tips helpful. Please e-mail your tips if you have any that you would like to share with us. When it comes to signs, you can't have too many. Post the signs on every high traffic corner within a two mile radius of your sale. This will attract significant amounts of garage sale shoppers. Be sure to include all pertinent information about the sale including: Address, Dates, Times, Items Sold, and Directions. At garagesales.net.au, we have provided you with a tool to make printable signs for your garage sale. Remember to remove the signs once the sale is over.Make sure you lock any doors including garages, security doors, gates etc that may lead into the house. Your attention maybe somewhere else and not realise if someone walks inside. If you are selling electrical items it is best to have an extension cord so you can test things with the buyers and maybe some spare batteries as well if you have items that need batteries. Always have more than one person working the garage sale. This helps you keep an eye on things and helps out with serving the customers and make it easier to handle any rushes and helps turn off would-be thieves.Make sure you keep plenty of newspaper to wrap all fragile items in before handing them over to the buyer. Most garage sale shoppers are just looking for honest bargains. A few, however, would like more than that. Use a bum bag, apron or money box to collect money and make change. Just about every garage sale expert has heard stories of unattended money boxes that disappeared. Similarly, place small valuables, like jewelry or video games, where you can keep an eye on them.Clothing, especially adult clothes, typically goes for less. People are wary of paying much money for clothes they can't try on. Make sure they are clean & ironed. It always looks better. Timing and placement of your ads are critical. Begin advertising early.The internet has become a very useful tool for advertising your garage sale. Take advantage of our services and Post Your Listing today!To get your sale going, have on hand about $50 worth of change and small bills. Keep a calculator on the check-out table, so that you can quickly total customers' purchases.Tell your friends, family, and co-workers about your sale. Word of mouth is an effective advertising method.Whenever possible, try to consolidate garage sales throughout your neighborhood. Try to organize a street wide garage sale if possible. This way, your advertising costs and efforts will be minimized.Organization is very important to a garage sale hunter. Nothing will turn people away from your sale more than an unorganized event. Try and keep the area clean. Also, consider the way people will be walking through the area. Be sure to leave them enough room to view all the items for sale. This will increase item exposure, which in turn will generate more cash for you.Make sure every item has a price tag that's easily visible and includes the size. If the item is new or almost new, indicate that.When setting prices, try to determine what you would pay at a garage sale for the item in question, and start with that. Keep in mind that you can always go lower, if need be.Typically, household goods and appliances that are in good, working condition and decent shape will fetch one-fourth to one-third of their original price. You'll have better luck reaching the top of that range if you've held onto the box and instruction manual.對於旅居澳洲的華人熱別是廣大留學生來說 Garage Sale 是物品買賣的一項重要途徑,因此掌握有關的技巧和知識具有較大的實用性,希望大家同樣也能成功!也希望有實際經驗的朋友們能夠互相交流經驗和心得,甚至能夠彼此合作。
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