Beijing Woos US Influencers With Free Trip to Show "Real China"
"China is inviting American influencers to join a 10-day, all-expense paid trip through the country this July, as part of Beijing's efforts to boost people-to-people exchanges and showcase the “real China.”
The initiative, titled “China-Global Youth Influencer Exchange Program,” seeks to enlist young social media influencers with at least 300,000 followers to collaborate with Chinese content creators, according to recruitment posts by Chinese state-affiliated media outlets, including the China Youth Daily.
The trip intends to take the participants across five Chinese cities — Suzhou, Shanghai, Shenzhen, Handan and Beijing, and will cover China's e-commerce hubs, the headquarter of companies such as Xiaohongshu Technology Co. and BYD Co."
