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Luxury segment starting to attract interest again

(2012-10-06 07:46:31) 下一個
Ardmore Park remains a popular choice among buyers

| BY AMY TAN |THE EDGE | OCTOBER 1, 2012

The luxury segment of the market is starting to see a return of investor interest. Mr Seah, an avid Singaporean property investor and the owner of a freight forwarding business, recently signed the option to purchase a four-bedroom unit on the 62nd level of the 66-storey Marina Bay Suites. He paid close to $6.7 million ($3,258 psf) for the 2,056 sq ft unit in mid-September. “Marina Bay Suites is the last piece of land with views of the bay,” says Seah. “I prefer this to the Ardmore Park area because of the views.”

As the 221-unit luxury condominium is projected to be completed sometime next year, he’s looking for an interior designer to help him with the furnishing. Seah intends to move into the apartment when it’s completed. He currently lives in a bungalow in the Siglap area.

There are more Singaporeans shopping in the luxury condo market right now, unlike in the past, when this top end of the residential market was dominated by overseas buyers. At the freehold 330-unit Ardmore Park, developed by Wheelock Properties, a 2,885 sq ft, four-bedroom apartment on the 10th floor of one of the three towers was sold for $9.05 million ($3,137 psf) on Sept 10.

The last time the unit was sold was at the previous peak in mid-2007, when it went for $7.95 million ($2,756 psf). It had changed hands just three months earlier, in March 2007, for $6.3 million ($2,184 psf). Prior to that, it was sold in a sub-sale in July 1998, during the Asian financial crisis, for $4.1 million ($1,421 psf). This was 19.3%
below the buyer’s original purchase price of $5.08 million ($1,761 psf) in August 1996, at the peak of the mid-1990s property boom.

The latest transaction price for the unit is the second-highest psf price achieved at Ardmore Park thisyear since the additional buyer’s stamp duty (ABSD) kicked in last December. The highest price was set in February, when a 2,885 sq ft, four-bedroom apartment on the 27th level was sold for $10.5 million ($3,640 psf). In January 2010, that same unit went for $10.64 million, which, at $3,688 psf, was considered an all-time high for Ardmore Park. Hence, the price of $3,137 psf shows that prices in the Ardmore Park are still holding steady, points out Jacqueline Wong, director and head of corporate residential solutions at HSR Property Consultants.

The freehold Nassim Park Residences saw its first sub-sale this
year, according to caveats lodged with URA Realis. The 100-unit luxury condo is fully sold and obtained its temporary occupation permit just last year. The project is developed jointly by UOL Group,Kheng Leong and Orix Corp. The unitthat changed hands in the subsale was a 3,466 sq ft, four-bedroom apartment on the fourth floor thatwas transacted at $11.3 million ($3,260 psf). The seller had purchased the unit directly from the developer in July 2008 for $10.16 million ($2,932 psf), thus seeing a capital appreciation of 11.2% in
four years. As Nassim Park Residences is only a year old, transaction prices are usually pegged to the market rate for new units, says Wong. There are very few secondary transactions in Nassim Park Residences as most of the buyers had purchased units for their own use, she adds.

Do these transactions indicate a return of buying interest in the high-end market? Wong is cautiously optimistic. “The high-end market has been affected by the introduction of the ABSD on Dec 8 as most of the buyers in this segment have traditionally been foreigners,” she says. Foreigners have to pay a 10% ABSD on all their residential property purchases, while Permanent Residents are required to fork out a 3% ABSD on their second and subsequent purchases, and Singaporeans, a 3% ABSD on their third and subsequent purchases.

Most buyers in the luxury segment today tend to be owner-occupiers rather than investors, says a property consultant who declines to be named. This is because rental yields at the luxury segment tend to be relatively low, with gross rental yields in prime district 10 generally hovering at 2% to 2.5% gross, he estimates.

Ardmore Park has remained a popular choice among buyers, as the area is an established residential address for the rich. “The area is well known among foreigners, especially Indonesian buyers,”notes Wong.

Word on the street is that Wheelock Properties held a VIP preview of the freehold Ardmore 3, locatednext to Ardmore II, over the weekend of Sept 22 and 23. Ardmore 3 is a departure from Wheelock’s well-honed formula for luxury apartments, as seen in Ardmore Park condo, Ardmore II, as well as Grange Residences and Orchard View, where typical apartments are four-bedroom units of more than 2,000 sq ft.

In Ardmore 3, typical units are three-bedroom apartments of 1,800 sq ft. Industry observers reckonthat the developer is appealing to a different segment of the well-heeled — the younger set who maynot want a huge apartment. This will also bring down the overall absolute price. Prices are said tostart from $3,100 psf, according to sources, and this means quantum prices will be from around $5.5 million, according to sources.

Most buyers who purchase units in the luxury segment today are also hoping for future capital gain, says a property agent in the luxury market. “With the strong Singapore dollar and a generally stable economy set against a landscape of global economic slowdown, many foreigners still view the country as a safe haven to park their money,” she adds.
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