［成功典範］Richard Branson 和他的'處女' (圖)

"人在英國"置頂 2006-10-17

"My biggest motivation? Just to keep challenging myself. I see life almost like one long University education that I never had - every day I'm learning something new. Fantasizing about the future is one of my favourite pastimes. I want Virgin to be as well-known around the world as Coca-Cola."

Richard Branson


There are few businessmen who have been as flamboyant -- or as successful -- as British tycoon Richard Branson. He is the founder of the Virgin Music label, Virgin Atlantic Airways, and Virgin Cola. He has unorthodox methods when it comes to doing business, but they work. And chances are that no one has had as much fun on the road to becoming a billionaire than Branson did.

Richard has an uncanny ability to convince anyone of his ambitions and ideals. His charm with the ladies is equally legendary. He is the head of his multi-billion dollar corporation as well as its charismatic spokesperson.

His insatiable desire to push the boundaries of common business practices has made him take on industry giants like British Airways and Coca-Cola. It takes a lot of talent, not to mention a lot of between-the-legs-equipment, to take on these big boys.

He may not be as well known in the US, but in England Richard Branson has rock star fame. His endless stream of famous friends and connections, enormous wealth and alluring charm have made him a huge target for women everywhere.

For a businessman, when is a career considered accomplished? Making $100 million, $1 billion, or changing the world? Well, Richard Branson has done all those things, and there is not much more left to achieve.

Aside from the day he put on a bridal dress to launch his new company Virgin Bridal, Branson is the epiphany of elegant business wear.

Born in 1950, Richard Branson grew up in a traditional family and received his education at Stowe School, where he established a national magazine entitled Student at the age of sixteen.

He started a Student Advisory Centre at 17, aiming to help young people. At twenty years old, he founded Virgin as a mail order record retailer and a short while later, he opened a record shop in Oxford Street, London. In 1972, a recording studio was built in Oxfordshire where the first Virgin artist, Mike Oldfield, recorded "Tubular Bells", later released in 1973.

The first album of Virgin Records went on to sell more than five million copies. At the age of 27, Richard signed The Sex Pistols to the Virgin Records label after the group was turned down by every label in Great Britain.

Over the years, he signed many superstar names including Steve Winwood, Paula Abdul, Belinda Carlisle, Genesis, Phil Collins, Peter Gabriel, Simple Minds, The Human League, Bryan Ferry, Culture Club, Janet Jackson, and The Rolling Stones. As is evident, Branson managed to turn the Virgin Music Group into a giant success.

In 1992, the Virgin Music Group -- record labels, music publishing and recording studios -- was sold to Thorn EMI in a $1 billion US deal.

The interests of Virgin Group have since expanded into international "Megastore" music retailing, books and software publishing, film and video editing facilities, and clubs and hotels throughout 100 companies in 15 countries.

Virgin Atlantic Airways, started in 1984, is now the second largest British long haul international airline and operates a fleet of Boeing 747 aircrafts to New York, Miami, Los Angeles, Orlando, Boston, San Francisco, Washington, Dallas, and Tokyo.

The airline was founded on the concept of offering competitive and high quality first class and economy services. The airline holds many major airline awards and recently earned "Airline of the Year Award" for the third consecutive year.

In 1993, the combined sales of Virgin Group Companies exceeded $1 billion US. In addition to his own business activities, Branson is a trustee of several charities, including The Healthcare Foundation, a leading healthcare charity responsible for the launch of a health education campaign named Parents Against Tobacco, aiming to limit tobacco advertisements and sponsorships in sports.

Since 1985, Richard has actively engaged in his vocations and been involved in a number of record-breaking land and air speed and distance attempts.

In 1986, his boat, "Virgin Atlantic Challenger II," rekindled the spirit of the Blue Riband by crossing the Atlantic Ocean in the fastest recorded time ever.

One year later, the hot air balloon called the "Virgin Atlantic Flyer" was the first hot air balloon ever to cross the Atlantic Ocean, and was the largest ever flown at 2.3 million cubic feet capacity, reaching speeds in excess of 130 mph.

In 1991, Branson crossed the Pacific Ocean from Japan to Arctic Canada, the furthest distance of 6,700 miles, again breaking all existing records with speeds of up to 245 mph in a balloon measuring 2.6 million cubic feet.

Richard lives in London and Oxfordshire and is married with two children.