you should check what is the max on tires
(1) check each tire, sometimes one or two tires was/were replaced, so don't assume all tires are the same
(2) for better fuel economy, pump up pressure to 90% of max marked on the tire wall
(3) 35psi is recommended by toyota for their light sedans; that is a compromise of many things, may not be to your best interest. pressure too low could wear your tires uneven and at edges, besides loss of fuel econo.